Tzvi has worked in Jewish informal education for the past thirty years including as Mazkir (National Director) of Bnei Akiva UK, Director of Education for United Israel Appeal of Canada and Head of Israeli Ministry of Tourism Tour Guide Course. He has been guiding and continues to educate groups around the world since 1992. Tzvi founded JRoots in 2005 together with Rabbi Naftali Schiff and has led thousands of people on meaningful and inspiring Jewish journeys and is the co-author of ‘Triumph and Tragedy’.
"There were a thousand search engines before Google: if you find the right algorithm, you will change the course of Jewish history, and be a part of the greatest story on earth."